Serena's US Open print project came as a quick strike. I was sworn to secrecy. This was a project coming straight from Mark Parker, CEO of Nike and needed to be done ASAP. 
       
     
 As the footwear print lead my favorite projects to work on were for Womens NSW, especially premium quick strike packs. I would often design them myself but would delegate and art direct to other members of the team for larger projects. This project focused on cities around the world with embroidered designs on NSW premium silos. I personally designed the NYC and LONDON patterns while directing/ assisting the rest. 
       
     
  Nike Womens Look Of The City pattern pack for SU16 celebrating historic womens moments in Olympic history. 
       
     
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 AIR MAX DAY 2016 Tinker Hatfield model print. This is a case where the simplest version of the print concepts I offered was the best solution in order to properly pay tribute to a legendary designer and his inspiration. 
       
     
 Roundel London is a streetwear apparel brand that utilizes London-inspired aesthetics. They have collaborated with Nike on a previous Underground inspired shoe. The second iteration of the collaboration honors the centennial of Transport for London (TFL)’s iconic typographic identity: the Johnston font. Applying it to the Nike Zoom Spiridon, NikeLab and Roundel pay respect to ‘90s garage rave fashion and the century-old font with 3M hits and bold prints.
       
     
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 NSW Womens Spring Garden 2017. This is a print that seems so simple on its surface yet had so many changes over it's lifetime. I am very pleased with the outcome and it is currently a best seller on nike.com. 
       
     
 The Air Force 1 LX sequin series was another great example of print and pattern design working closely together with materials design. Right away we knew this could be a special series. We wanted it to be playful and sophisticated at the same time while elevating the legendary AF1 even higher.